Consumer finance expert Martin Lewis has issued an urgent warning to EasyJet customers, advising them to book their summer flights on Tuesday morning to secure the cheapest available seats. The founder of said the airline is set to release a substantial number of flights for the 2027 summer season, and those who act quickly could save a significant amount of money.

According to Lewis, the sale is expected to begin at 7am on Tuesday, with thousands of new routes and dates going on sale. In his latest alert, he described the timing as critical, noting that the cheapest seats are typically snapped up within the first few hours. He urged customers to set an alarm and be ready to book as soon as the sale opens, rather than waiting until later in the day or week.

The warning comes as many British households begin planning their summer holidays, with demand for travel remaining high despite ongoing cost-of-living pressures. EasyJet, one of the UK's largest low-cost carriers, regularly holds such sales to fill seats early and manage pricing. The airline has confirmed that the July sale will cover flights from multiple UK airports, including Gatwick, Stansted, Manchester, Bristol, and Glasgow, among others.

Industry analysts note that booking early can lead to substantial savings, especially on popular routes to Mediterranean destinations such as Spain, Portugal, Greece, and Italy. Prices tend to rise sharply as departure dates approach, so the sale represents a key opportunity for budget-conscious travellers. Lewis has previously highlighted that booking at the exact moment a sale launches often yields the lowest fares, while waiting even a few hours can result in higher prices as demand builds.

The advice has been echoed by travel experts who recommend that customers have their details ready and check routes and dates in advance. Many airlines, including EasyJet, offer price guarantees or free cancellation within a 24-hour period on certain bookings, giving travellers some flexibility even after purchase. However, the cheapest non-refundable fares are usually the first to go, so speed is essential.

For those unable to book on Tuesday morning, Lewis suggested signing up for email alerts or using fare-tracking tools that notify users when prices drop. He also advised checking the total cost including luggage and seat selection, as add-ons can significantly increase the final price. Comparing prices across different departure airports and flexible date searches can further reduce costs.

The sale is expected to cover flights from late spring through to autumn 2027, though the majority of the cheapest seats are likely to be for shoulder-season dates rather than peak school holiday periods. Families with children may find it harder to secure ultra-low fares for August departures, but early booking still offers better availability and lower prices compared to last-minute purchases.

EasyJet has not commented specifically on the sale timing beyond its standard promotional announcements, but the airline typically runs several sales throughout the year. Its current summer schedule includes new routes to destinations such as Madeira, Tunisia, and the Canary Islands, which have grown in popularity as travellers seek alternatives to traditional hotspots.

Consumer groups have welcomed the transparent pricing approach, though they caution that sale fares are often non-refundable and may not include extras such as cabin bags or seat selection. The warning from Martin Lewis serves as a timely reminder for holidaymakers to plan ahead and avoid leaving bookings to the last minute, when prices are at their highest.